Each time you think Chad Ochocinco has provided fans with the ultimate entertainment experience, he takes it to the next level. What started as Twitter messages and Ustream videos evolved into an application for the Apple iPhone, allowing users an in-depth look at the Bengals receiver.
Ochocinco has now announced that he is entering the field of mainstream media with the Ocho Cinco News Network (OCNN). With technology provided by Motorola, the OCNN will provide inside information from throughout the NFL. Ochocinco will turn to his friends in the league to get the scoops that reporters normally would not have access to.
How can this be a tremendous innovation? With access to players and coaches on a personal level, Ochocinco can provide a level of intimacy never experienced before by an NFL fan.
How can this fail? Many teams have developed policies against tweeting and disciplined players for "leaking" information. If players don't reveal anything special, then the format would cease to be unique.
However, one thing that Ochocinco has always been is unique.


Lucia Dvorska
Tori Praver



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