Missouri has gone retro in promoting Chase Daniel for the Heisman Trophy.
Tying into our obsession with the 1980s (see The Two Coreys, RayBan Wayfarers and the return of Rocky and Rambo), Mizzou is sending out 3D ViewFinders to pimp its quarterback for the stiff-armed statuette.
It's pretty sweet. The black gadget has a "Missouri Football" branding on it and comes with a picture disc of Daniel pics complete with this message:
"Whether through the air, or on the ground, Missouri's Chase Daniel gets it done. He's helping the Tigers in their push for number one. Follow his exploits in 2008 at www.chasetheheisman.com. Thank you for your consideration!"
The whole concept has me feeling nostalgic -- and it has me thinking of some other possible retro Heisman pushes I'd like to see ...
• Tim Tebow Masters of the Universe figure. The guy's on the cover of a fitness magazine. Would it be that much of a stretch to see the Florida QB as He-Man? But the big question is whether or not he'll be fitted with the Pete Rose haircut.
• Jeremy Maclin/Percy Harvin Colorforms. Like the movable images, you can put the Tigers' Maclin and Gators' Harvin all over the place with them taking handoffs, catching passes, and returning kicks. But considering Colorforms are arguably the most boring toy ever, it may not create much of a buzz.
• Knowshon Moreno Pound Puppies. Come on, he plays for the Georgia Bulldogs and the toy's a dog. It's perfect, although I'm not sure Pound Puppies can do this.
• Chris "Beanie" Wells Beanie Babies. Remember when people would stand in line outside of shops to buy these things? Remember when Wells was a candidate? It's a fitting pairing since neither have been relevant of late.