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  • May 30, 2008 07:34 PM ET

SoccerNation Championship-If you could start a club anywhere, where would you put it, what would you call it?(Revenue, soccer interest based argument)

jeevs BS (26-4-2) vs Bigalke (104-35-15)
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In order to create the most successful money based team from scratch, you would have put it in the English Premier League due to the fact that their merchandising sales and TV revenues are unmatched anywhere in the world.

I believe I would put it in a large English city lacking a big club in order to have a large fanbase off the start, so I would put it in the city of Bristol as it is the sixthe biggest city in England, ahead of Manchester, and has only 1 good club in Bristol City, who play in the Championship (2nd division) and lack much success or history.

The name would be Bristol United FC, a traditional English name that would appeal to the fan base. I wouldn't want to put it in a huge city like London where theres so many clubs that compete for the same basic fanbase

Considering England is where soccer started and the fact they are soccer crazy would also make England the best fit. And the money available in the EPL and the lucrative sponsoship and marketing deals a club in a big city like this one, especially in the EPL, would be enourmous.

The EPL will also have alot of marketing opportunities as it is the most watched sport's league in the world in 202 nations


The danger here, jeevs, is that you may be in the richest LEAGUE... but being successful in this topic is about more than merely money. After all, how long do you think educated English fans in Bristol are going to keep turning out @ the gates if Bristol United FC are awful? And merchandising revenue only flows when you have something to merchandise...

Further, with a relegation system, there's no guarantee of staying afloat in the top division... ESPECIALLY in England. This, too, will work to KILL fan interest should Bristol take the drop... and there's only 550,000 fans in the greater area to keep interested.

Clogging a saturated market with yet another team is an attempt to steal your own section of a bloated pie, in the end. With globalized television, a squad can be profitable anywhere with the right marketing and talent.


Me? I want a bigger city to place my team... I want a bigger stadium, a larger population base, and a chance to capitalize on the buzz of a big event to build a franchise. Beijing offers all of those for me. 17+ million people, a 91,000-seat stadium being built for... you guessed it -- the Olympics. Call it FC Beijing, step up the marketing, and GROW...


Everything I stated is if they are in the EPL, and staying in the EPL will allow enough cash to be brought into the club to buy quality players so the chance of getting relegated is very small.

If you are in the EPL, every club has fans around the world, and considering the size of Bristol is bigger than even Manchester, merchandising in around the city would be fine. Usually, newly promoted teams are the ones who get re-relegated.

If Bristol were relegated, they would still then compete in the 2nd division with Bristol City, which could keep fan interest because of the potential rivalry.

A lower than mid table premier league team can sell out a 40,000 seat stadium in a small city. In a large english city the chances are even higher. 550,000 people is alot bigger than you can imagine, it is the 6th biggest city.

Clogging the market and getting millions of $$ to stay in the worlds best league and getting more $$ makes sense.

There are 5 clubs already in Beijing, why pick yours?. No big name players will want to play in China, and you cannot get any marketing or TV around the world. The English 2nd division gives you a better chance to make money than China.


This can't be just about creating a buzz by starting a new team, Jeevs... if its initial momentum cannot be sustained (and how many upstarts HAVE we seen come one-and-done in the merciless EPL, after all?!) then starting the team is for nothing. This throwdown is about revenue and soccer interest. If the team goes down after its first year, will First Division Bristol United sustain the same amount of interest as a Manchester United or Chelsea? I think not... nor will all those TV revenues be there anymore, the marketability, etc....

With a team in Beijing (where only ONE top division team currently resides in a city of over 15 million versus 550,000 for Bristol), utilizing a new state-of-the-art 91,000-seat stadium and coming off the buzz of the Olympic Games, the sustainability is there. The community can rally around a second team, giving the city two teams for a semi-annual derby. And the revenue of paying customers, taking advantage of a much larger stadium (already built, too!) in Beijing, will inevitably be higher than any crowd in Bristol...

The EPL is all good, but if you can't stay there immediately your whole plan crumbles... in Beijing there is room to sustain growth.


I would refute your point because of this, even a 2nd division English team gets more TV time, exposure, and revenue around the world than any Chinese team.

The english second division is viewed in hundreds of countries, unlike the chinese league, and is therefore marketable worldwide. If Bristol goes down, sure it won't have the same interest as Chelsea or Man Utd, but it can still sustain itself handsomly.

Just making the EPL will bring in a tremendous amount of $$$, if they can stay up they will gain even more. If Bristol go down, they will still have a good amt. of worldwide marketability and can easily sustain themselves. TV time is there, sponosors are there, they will still make profit.

Now, if your Beijing club goes down, they will be overshadowed by the other club in your city, unlike in Bristol, and your 90,000 seat stadium would be put to waste. Interest would be terrible, especially considering English soccer fans are alot more diehard than Chinese ones, you would barely get any TV revenue, sponsors will leave, and you will be ruined.

If we get relegated we will be okay and still more profitable than your first division club. If you guys fall, you will be ruined.


Okay, let's wrap this up...

This is about more than JUST revenue, jeevs. Sure, the established English leagues have a tradition which brings sponsors. But a team with far more history (Luton Town, anyone?) than your upstart can run at a loss for decades. There is NO guarantee of turning a profit in English soccer...

As indeed there is no guarantee anywhere. Yet I ask everyone this in closing:


Would you rather think safe, trying to cram another mid-level team into a crowded EPL field in a grim hope of survival and the "comfort" that getting relegated still brings revenue? Does it equate to INTEREST, though?...

Or would you rather think BIG, trying to use soccer to increase both the spirits and situations of a beleaguered people? Would you want to be the catalyst to help a burgeoning league in the world's most populated country, growing into a powerhouse in the capital city? There is definite soccer interest in Beijing as there is across China.

The potential for growth is endless in the under-tapped Chinese market. Bristol United might have more cash in its first few years... but how long would it last after that in an already-saturated market?


TAKE A RISK - BE THAT CATALYST!

May 31, 2008  09:36 AM ET

Dubai

May 31, 2008  09:42 AM ET

Somewhere in eastern Slovakia...

Comment has been removed
May 31, 2008  11:09 AM ET

At least these are two very different choices.

Capitalize on existing rabid interest, or help plant seeds in an emerging market...

May 31, 2008  11:54 AM ET

Bigalke........Beijing? A cesspool of filth with the air quality worse than New York, Los Angeles and London combined. In a country ruled by a communist government well known for its human rights violations and having just suffered a catastrophic high magnitude earth quake and its after shocks. A country that would afford little to no freedoms that most of the foreign players now enjoy. It's highly unlikely that any of the top players in other nations would ever even concider playing a single day in Beijing. What is your response to this?

May 31, 2008  01:34 PM ET

leaning left. Will wait for further arguments.

May 31, 2008  01:56 PM ET

China is not a good idea. I don't think there is the affluent fan base there necessary to support a big time club.

I like the idea of Dubai. There certainly is a strong wealthy European/American fan base there, and the lifestyle/tax benefits might be very appealing to players. If they could somehow negotiate a deal to play in UEFA that might be a winner (hey, they let in Israel).

May 31, 2008  01:57 PM ET

Dubai is brilliant, but so is Beijing. Great pick, Bigalke. I'll wait for more arguments before I vote though.

May 31, 2008  02:03 PM ET

m'eh - dunno about Dubai. Qatar has a team, they overpay more has beens to come there than the MLS does. Hasn't done em any good either. Thats why Jeevs' idea is better with me. Still won't vote til Bigalke counters though.

May 31, 2008  02:06 PM ET

Plus its hot as hell and dry, lol

But of course, they can just build a big airconditioned indoor stadium they're so rich

May 31, 2008  02:16 PM ET

Yeah, they sure have the $$$$ in Dubai.

May 31, 2008  02:25 PM ET

I will do what I do with every other soccer TD. I know nothing about them so I will remain neutral until the throwdown is done. Then I will commence, read it, and vote.

May 31, 2008  02:30 PM ET

I disagree with both picks. I don't think a new team in EPL would be able to bring in good players and in result have a small fan base along with small profits and will probably get sent to a lower league. Beijing is also questionable because of how weak of teams they would be able to play against. How would they do against actual good teams?

May 31, 2008  02:37 PM ET

If you want to be competitive right away, have a good fan base, and also have a good market, how about Quebec? Although soccer has not been strong in the US, the teams in Canada have been recieving great support. Also, without such a strong league, they could instantly become contenders. If not Quebec, I still think another Canadian city would be a good choice.

May 31, 2008  03:17 PM ET

If you want to be competitive right away, have a good fan base, and also have a good market, how about Quebec? Although soccer has not been strong in the US, the teams in Canada have been recieving great support. Also, without such a strong league, they could instantly become contenders. If not Quebec, I still think another Canadian city would be a good choice.

Wallace: Mr. Smith | 05/31/08, 02:37 PM

That was what I was thinking... or Portland. Honestly. You have to look at the soccer history of that city... players like Kasey Keller and such have gone through UP, the city's in love with it's sports teams (especially now that the Blazers aren't starting more people in the prison lineup), and it's perfect for natural grass...

May 31, 2008  03:18 PM ET

So I vote for Wallace.

May 31, 2008  03:33 PM ET

So I vote for Wallace.

thehemogoblin is anti-mullet | 05/31/08, 03:18 PM

And here I thought you would be voting for that Hemo guy

May 31, 2008  04:26 PM ET

jeevs, there are already two teams in Bristol, too, one of which is already "gunning" for the Premier League. With Bristol City and Bristol Rovers already dividing up the fan base, I think a Bristol United would fail, if for no other reason than trying to barge in on an established rivalry... even though the teams are not playing at the same level, they do more than enough to capture the "fan base" of the Bristol area.

I woulda said Hull, since they were the largest city in Britain (and Europe) never to have played in the top tier... until now (2008-09).

About Beijing, it *kinda* makes sense, except for the fact that the C-League (the Chinese Super League) is such a basket case. Plopping down one "mega" team in a mediocre league isn't really a recipe for massive revenue--until the CSL has a better track record, I'd stay away from it. (it's only four years old)

Better to plop a franchise down in Australia's A-League (there are currently eight franchises there) or MLS--there will likely be a cutoff after 18 or 20, and St. Louis is generally recognized to be a shoo-in for 17th. That means there are between 1 and 3 spots remaining, and as of now there are no plans for promotion/relegation (in either A-League or MLS) so best to snap up one of those franchises. And unlike with clubs in England (and most of the rest of the world), you can move your franchise to another city if you want to maximize revenue (through tax breaks, stadium construction, etc.)

Don't know how (or if) I'll vote. Good topic, though. ;-)

May 31, 2008  04:37 PM ET

kansas, bristol rovers are in the third division though, not as much of a threat.

Bristol is a very large city. Manchester i smaller and have two premier league teams in Man Utd and Man City and it works out fine. It'll be more like Bristol City vs Bristol United

 
May 31, 2008  04:41 PM ET

Wallace, i was basing it on the fact that they would be able to stay in the premier league for years in order to gain the benefits of the money available. Of course, you need a pretty wealthy owner at the beginning to keep them up once they make it through buying players.

But the reward is much more worth it than in China, because they will get a lot more money and fame in the premier league if they stay up, and even in the 2nd divison they still get more TV coverage and probably more cash than any Chinese team.

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