10:03 AM ET 10.12 | Despite being getting lampooned on the season premiere of South Park, many drivers are taking the episode with a grain of salt, and some are even pleased with the attention. "To me, regardless of what the positive or negative spins are that all these shows put, I think it's still good publicity for the sport," Jeff Gordon said. "Even if you're making fun of it, I think it's still getting attention that's pretty cool for us." The episode centers on Cartman's desire to prove that he is "poor and stupid" enough to drive in NASCAR. And despite being killed off on the show, Danica Patrick appreciated the episode's focus on NASCAR. "I think anytime somebody takes the time to make fun of you is a compliment."