Truth & Rumors > NBA

Stern won't 'stand in way' of NBA jersey sponsorships

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02:14 PM ET 10.08 | NBA commissioner David Stern's personal preference is to not include advertisements on uniforms, but he's not about to let his preference get in the way of a good business move for the league. In an interview in Milan, Stern said that he would let the NBA Board of Governors decide what to do about sponsorship on jerseys. "As a personal matter, I am not in favor of it, but I'm not standing in the way of it," Stern said. "If my board wants to do it, we'll do it."

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David Stern. Jerry Lai-US PRESSWIRE, Jerry Lai-US PRESSWIRE David Stern. Jerry Lai-US PRESSWIRE, Jerry Lai-US PRESSWIRE
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October 8, 2012  04:53 PM ET
QUOTE(#1):

So now the uniforms are gonna look like the ones in NASCAR....?

Or international football.

October 8, 2012  05:59 PM ET

Whats next? Sprite logos on the game ball?

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October 8, 2012  08:07 PM ET
QUOTE(#5):

what would be really funny if teams like the heat, lakers got like 7-8 sponsors, but teams like Milwaukee got none......lol

I dont doubt that would happen. It would be a bidding war.

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