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NBA owners may approve jersey sponsor logos this week

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10:24 AM ET 10.21 | After a board of governors meeting in July, NBA officials said that they were discussing the possibility of adding corporate sponsor logos to jerseys. It could be voted on when owners meet this week, and those logos are likely to be on uniforms beginning with the 2013-14 season. "My sense is that every team is in favor of doing this in some form," Adam Silver, an N.B.A. deputy commissioner, said in July, adding it could be worth $100 million to the league. A recent study by Joyce Julius & Associates, which measures the value of sponsorship exposure, showed placing logos on jerseys could generate as much as $160 million in exposure value for those companies. The N.B.A. would be the first of the four major sports leagues in North America to put sponsors' logos on uniforms. Those logos, which would be two and a half inches square on the shoulders of jerseys, would give sponsors a running, passing, shooting and dunking billboard.

New York Times

David Stern, Roberto Serra/Iguana Press/Getty Images David Stern, Roberto Serra/Iguana Press/Getty Images
October 21, 2012  10:26 AM ET

Anything For Money, Bro?

October 21, 2012  10:31 AM ET
QUOTE(#1):

Anything For Money, Bro?

Really, Let's hope this fails to be approved.

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October 21, 2012  10:40 AM ET

The owners and players will split it do any of you really think they'll do something like lower the price of tickets to their games just a money grab

October 21, 2012  10:40 AM ET
QUOTE(#5):

A hard cap would do that but larger markets whine at not being able to spend their ways out of their Isiah Thomas moments.

Nice Isiah reference

October 21, 2012  10:41 AM ET
QUOTE(#2):

Really, Let's hope this fails to be approved.

It's fait accompi

October 21, 2012  10:42 AM ET

Will it lower ticket prices for the average fan?

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October 21, 2012  10:52 AM ET
QUOTE(#9):

Will it lower ticket prices for the average fan?

[UNLIKELY]

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October 21, 2012  11:00 AM ET
QUOTE(#13):

and if you lower salaries through a hard cap- it will even FURTHER make/force the top guys to the big marketscause they are going to be making way more in endorsements than their contracts- which will further push them away from the small marketsno one wants to play/live in milwaukee unless they are OVERPAID-so these teams will have to overpay lesser talent which means they will not have room for better palyers

What will happen to Miami after the Big 3 leave? It's not exactly a big market but they managed to build a team through collusion.

October 21, 2012  11:01 AM ET

All of the owners and their teams are filthy rich and makin money so this idea of small markets whining about money is a joke.....live wit it!

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October 21, 2012  11:02 AM ET

The ****-ification of the NBA continues.

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October 21, 2012  11:03 AM ET

Anyways, we wait all morning for this garbage thread, T & R, putzs you are!

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