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USC's Coliseum set for $100M makeover

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07:15 AM ET 09.06 | At long last, after years of public and private negotiations, the Trojans have locked up their new home -- same as the old home. [USC] finally has control over the Los Angeles Memorial Coliseum for the next century. The final hurdle was cleared Wednesday when the California Science Center gave final approval to a deal that not only grants the university control over the publicly owned Coliseum but also the Los Angeles Memorial Sports Arena and nearly all of its revenue. In June, the governing board of the California Science Center unanimously approved the final part of a lease agreement. ... The agreement ensures that the Coliseum will remain the home of USC football for 98 years. The deal also commits the university to spend up to $100 million on improvements to the Coliseum.

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Los Angeles Memorial Coliseum, Icon Sports Los Angeles Memorial Coliseum, Icon Sports
September 6, 2013  07:26 AM ET

Trogans should call up Michigan, I hear they have an extra $200 mil right now. Get a good deal on financing maybe?

September 6, 2013  08:26 AM ET
QUOTE(#1):

Trogans should call up Michigan, I hear they have an extra $200 mil right now. Get a good deal on financing maybe?

Too bad Miami does not own their stadium, and the only way they can sell season tickets is to force opposing university's bands to buy them.

Comment #3 has been removed
September 6, 2013  08:39 AM ET
QUOTE(#2):

Too bad Miami does not own their stadium, and the only way they can sell season tickets is to force opposing university's bands to buy them.

If The U had their own stadium, it'd only need to be about 12,000; they could rent whatever stadium the Dolphins play in for the big games (Florida, FSU) where they actually need seats.

BTW -- how easily can Marlins Park be adapted for football? I understand the seats aren't used much there.

Comment #5 has been removed
September 6, 2013  08:48 AM ET

That's a lot of make up.

September 6, 2013  08:58 AM ET

Maybe they can use some of those funds to add a prison-grade fence around the campus

September 6, 2013  09:09 AM ET

The headline is misleading. USC commits to spending UP TO $100 mil on improvements ... and they get control of the Coliseum and the Sports Arena and nearly ALL OF IT'S REVENUE!

September 6, 2013  09:09 AM ET
QUOTE(#2):

Too bad Miami does not own their stadium, and the only way they can sell season tickets is to force opposing university's bands to buy them.

Me thinks Miami should go the SMU/TCU route. Build a very nice but smaller stadium that they can fill up. The opposite is Rice...way to big and ugly for them. Empty seats suxes.

September 6, 2013  09:09 AM ET
QUOTE(#3):

probably adding a few more wine and cheese bars

quiche

September 6, 2013  09:18 AM ET

Wonder if we'll still be playing football in 98 years with all the concussion issues going legal?

Comment #12 has been removed
September 6, 2013  09:29 AM ET
QUOTE(#9):

Empty seats suxes.

That's why they make huge tarps with team logos and colors on them.

September 6, 2013  09:53 AM ET
QUOTE(#9):

Me thinks Miami should go the SMU/TCU route. Build a very nice but smaller stadium that they can fill up. The opposite is Rice...way to big and ugly for them. Empty seats suxes.

One of the best things to happen to SMU fbotball was moving the games back on campus.

September 6, 2013  10:25 AM ET

Hey pimp, I'm on da job.

September 6, 2013  10:26 AM ET
QUOTE(#14):

One of the best things to happen to SMU fbotball was moving the games back on campus.

Definitely. And both SMU and TCU have stadiums that allow nearly all seats to be closer to the action IMHO. While they don't even fill up the smaller one, it still looks a lot better than huge ones with empty seats.

September 6, 2013  10:30 AM ET
QUOTE(#4):

If The U had their own stadium, it'd only need to be about 12,000; they could rent whatever stadium the Dolphins play in for the big games (Florida, FSU) where they actually need seats.BTW -- how easily can Marlins Park be adapted for football? I understand the seats aren't used much there.

They do rent the Sun Life Stadium for all of their home games. Demand is every low, except for the UF game. The second highest game ticket price is $11 for VT.

September 6, 2013  10:30 AM ET
QUOTE(#8):

The headline is misleading. USC commits to spending UP TO $100 mil on improvements ... and they get control of the Coliseum and the Sports Arena and nearly ALL OF IT'S REVENUE!

Private school making money off of public property.

September 6, 2013  10:34 AM ET
QUOTE(#18):

Private school making money off of public property.

Yep. You saw the same thing I did.

 
September 6, 2013  10:44 AM ET
QUOTE(#19):

Yep. You saw the same thing I did.

Too busy bashing another private school.

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