07:23 AM ET 10.24 | The seeds of this talk were planted around April Fool's Day in 2012, at the New Orleans Superdome. It was there, with the confetti falling and the music playing and the Wildcats celebrating their title, that coach John Calipari raised the bar. "I want to coach a team that goes 40-0," he said. "Before I'm out of here. Before I'm done." ... At this point this storyline is spreading because the media has latched onto it, because we love storylines. And the fact that this column is appearing in this space means I am, in some ways, part of the herd. But I'm actually here to encourage everyone to tap the brakes. I'm here to tell you that while we might see a perfect season someday, it will not be this season. It will not be now.