07:08 AM ET 10.29 | If it's up to the Cardinals, receiver Larry Fitzgerald will never play a down for another franchise. That's what General Manager Steve Keim said this morning on his weekly appearance on the "Doug and Wolf Show" on Arizona Sports 620. "I can tell you two things, and I want to make this clear and simple," Keim said. "I have not had one conversation with another NFL team regarding a trade with Larry Fitzgerald. "Number two, starting with Michael Bidwill down, it is our intent for Larry Fitzgerald to retire a Cardinal, period. If there was any gray area there guys, let me know, and we'll get it out." Trading Fitzgerald has been a frequent subject for speculation and rumor. The numbers, however, make it difficult to do. The Cardinals would take a cap charge of $10 million if they traded Fitzgerald.